HAAH International, HAAH Motors and HAAH Manufacturing are all driven by Duke Hale, Chairman and Chief Executive Officer. Hale’s vision to transform the industry from the inside was the result of over 35 years of experience in the import automotive distribution business. The HAAH team of forward-thinking auto executives are passionate about using their combined experience and insights to change the relationships with customers and dealers.

For car buyers, our mission is to deliver an exceptional shopping, buying and ownership experience that is unlike anything in the industry today, by delivering a simple, fully transparent, one-price, no-hassle, no-haggle digital buying process. Our service will be founded on peace of mind, with the lowest cost of ownership and best value in the industry.

For our dealer partners, we provide access to some of the most exciting and awaited new entries, like VANTAS, a near-premium brand and T-GO, a youth-oriented, mass-market brand. Unlike other new brands that offer direct sales to consumers, we believe in the added value dealers provide in both the sales and aftersales experiences for customers and are proud of our exceptional national dealer network that continues to grow as we prepare for launch in 2022.

For our OEM partners, we offer the only turn-key entry into North American markets. HAAH experts can guide partners through the market entry process. Our established infrastructure for distribution, dealer network and unified cloud-based platform will capture value in new ways to meet customer and dealer expectations, providing unmatched competitive advantage.

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